Prada presents ‘Hyper Leaves’, a special project in collaboration with Galeries Lafayette Paris Haussmann. The historic Parisian department store hosts two Prada pop ups – dedicated to womens and mens SS20 collections – as well fifteen original windows through a special set-up inspired by wild nature.
Combining reality and imagination, the windows’ concept includes several backlit wallpapers as background showing different nature landscapes – woods and macro leaves such as Alocasia, Monstera, Fig or Fern – enriched by big neon Prada triangle logos in green or yellow. Hyper leaves used as product displays and floors in contrasting colors – green, yellow, orange and pink – complete the ambience.
Unveiled during the Prada Fall Winter 2020 Menswear fashion show, two exclusive limited-edition styles of sneakers and boots are available at the Hyper Leaves as a preview.
more info/ www Paris Lafayette Boulevard Haussmann, 40 until Feb 10, 2020